TheCMO for companies and brands
A marketing team that never stops checking.
TheCMO works inside your Google Ads, Meta, Analytics, Shopify and website. It finds wasted spend, writes the ads, builds the pages, and gives you one set of numbers you can trust. We run it for you, or your in-house team does.
The problem it solves
Most in-house marketing is a few busy people, five tools, and a spreadsheet nobody fully trusts. Meta says one thing, Google says another, and the store says a third.
TheCMO puts it in one place, checks it every night, and does the work.
Have us run it, or run it in-house
We run it for you
For brands and agencies that want the work done without running another system.
We do
- · Everything in the other option
- · Use it every day to do the work: audits, ads, pages, reports
- · Tell you in plain words what we did and what it did for you
You do
- · Set the goals and the budget limits
- · Say yes or no to anything that spends or goes live
- · Read one short report
Your team runs it
For agencies and in-house teams that want it as part of how they already work.
We do
- · Set it up to follow your SOPs and the way you work
- · Connect every client’s accounts
- · Show your people how to use it
- · Keep it working and up to date
You do
- · Decide the plan for each client
- · Ask it for the work: audits, ads, pages, reports
- · Say yes or no to anything that goes live
What it does for your brand
Google Ads
Blocks the searches that waste money, rewrites weak ads, and checks that sales are being counted.
Meta Ads
Spots ads that have gone stale, writes new ones, and builds campaigns that stay off until you say go.
Shopify
Shows which products and which ads bring in customers who buy again.
Search
Finds what is holding your site back on Google, and checks whether AI search tools can find you.
Your website
Builds and updates pages, and checks every one before it goes live.
One set of numbers
Knows how each platform counts a sale, so you do not count the same one three times.
Works inside the tools you already use
It reads these every night for every client. It only changes something after you say yes. Your team can also use TheCMO from inside Claude.
Works inside
Google Ads
Meta Ads
Google Analytics
Search Console
Business Profile
Shopify- CRCallRail
Vercel
Use it from
Claude
Numbers you can take to your boss
Meta, Google Ads, Analytics and your store each take credit for the same sale. Add them up and you have sold everything twice. TheCMO knows how each one counts and gives you the real picture.
It also knows which numbers cannot be added up. On one account we checked, adding up the number of people reached ad by ad gave 66,189. The real number was 36,933.
Your voice, from your customers
Ads and pages start from what your customers actually say in reviews, not from a list of adjectives. Before anything is published, it is checked for the tells of machine-written copy.
Nothing live without your OK
Before anything spends money or goes live, you see what will change, why, and how to undo it. Someone on your team says yes. It makes that change, checks it worked, and keeps a record. Later it tells you whether it helped, or that it is too early to say.
An honest note
We run our own agency on TheCMO, for 20 local service businesses. It works the same way for a brand, and the Shopify connection is built, but we do not have a brand story to show you yet. On the call we will tell you exactly what has been proven and what would be new for you.
Straight answers
- Is TheCMO for companies with an in-house team?
- Yes. Your team can run it, with every channel in one place and a yes needed before anything goes live. Or we run it for you, inside the goals and budget limits you set.
- Does it work with Shopify?
- Yes. It looks at the store, and it reads orders, repeat customers and product costs, so you can see which products and which ads bring in customers who come back.
- Why do Meta, Google Ads and Analytics show different numbers?
- Each one takes credit for a sale in its own way. Add them up and you have counted the same sale two or three times. TheCMO knows how each one counts and gives you one number instead.
- Do we still need an agency?
- Not to use TheCMO. You can run it in-house, have us run it, or give your agency a login so everyone works from the same place.
See what it would do for your brand
Book 30 minutes. We show it working on real accounts and tell you straight what fits.
Book a 30-minute call